I’ll openly admit it here and now: it’s fun to plan a video shoot minute by minute with shot lists and call sheets, and assistants buzzing around – and seeing it all come together. But it is nothing compared to recognising yourself and your intuitions in the semi-planned camera movements of a live music video.
Talk about punching above your weight!
Being a Video Creator isn’t easy at times – like when a client asks you to create 30 storytelling video spots in 3 days and as many locations (that’s about a video every half hour, for those who are as talented in math as me 😉 ) So I got together with Noah Gusenbauer, one of Austria’s most prolific YouTube Influencers, gathered a few fellow creative heroes, and did the impossible.
Vienna’s MA48, the municipal department of waste management, asked me to bring one of their print campaigns to the small screen: social media. So I gathered a gang of creative heroes and created a series of web shorts telling the secret story behind the print sujet: how a terrible date turned into an almost unstoppable force of Zombie-Pigs laying (literal) waste to the city, only to be led into a trap by the series‘ heroine.
We live in exciting times! Videography is taking over on Facebook and more and more creative forms of visual storytelling are popping up along the way.